Fiat’s Multiplay Concept Switches Between Pickup and SUV

피아트 멀티플레이 콘셉트, FIAT presents Multiplay challenging conventions to transform mobility, the FIAT way

Fiat is marking the Paris Motor Show with the Multiplay, a concept the brand frames as more than a show car — a new take on mobility built around flexibility and everyday usefulness.

The idea traces back to Fiat’s own history of space-efficient design: the 1950s 600 Multipla fit six people into just 3.5 meters, and the first-generation Multipla did the same with six seats across two rows in a body under 4 meters long.

Multiplay follows that lineage by responding to how fluid the lines between family life, leisure, work and adventure have become, blending a pickup’s open load bed and outdoor versatility with an SUV’s comfort, using a mechanism that switches the vehicle between the two configurations in just a few movements.

A Look Toward Future Models

Fiat is treating the Multiplay Concept as a reference point for future additions to its affordable family vehicle lineup, with the concept’s debut in Paris reinforcing that direction alongside the official unveiling of the Grizzly and Grizzly Fastback.