The driving experience of the Genesis GV60 Magma is crafted through engineering prowess, luxurious touches, and intelligent, driver-focused technologies.
The mission has been to create a multi-sensory experience that is both deeply engaging and distinctly Genesis.
Donggyu Kim, Research Engineer of the Genesis Total Vehicle Evaluation Team, explained they developed various specialized features and exclusive technologies to deliver a deeper, more unique high-performance experience to GV60 Magma drivers.
Accessible via a dedicated button on the steering wheel’s left side, two Magma-exclusive drive modes, GT (Grand Touring) and Sprint, allow the driver to instantly tailor the vehicle’s setup to desired driving characteristics.
GT Mode Harmonizes Comfort and Performance
GT Mode embodies the core Magma ethos of harmonizing comfort and performance. It calibrates acceleration response for smooth, relaxed dynamics ideal for high-speed, long-distance cruising, yet powerful performance remains instantly accessible if the driver fully depresses the accelerator pedal.
The electronically controlled suspension adjusts to provide continued stability and comfortable ride even at high speeds. All-wheel-drive control and front-rear power distribution are also optimized to enhance efficiency and driving range.
Sprint Mode Maximizes All Electronic Systems
Sprint Mode adjusts all electronically controlled components—steering, suspension, motor, and electronic-Limited Slip Differential (e-LSD)—to their most aggressive, sporty settings for intensified driving experience.
Traction is maximized by adjusting front-rear power distribution and e-LSD control. Sprint Mode realizes the best interpretation of Magma’s vision of uncompromising high performance.
Auto Boost and Launch Control Integration
A key distinction of the GV60 Magma‘s drive modes is the ability to interpret driver intent and automatically integrate various performance functions. In GT Mode, when the accelerator is fully depressed, an Auto Boost Function activates, providing instantaneous access to peak acceleration without additional input required. Auto Boost Mode lasts for 15 seconds.
Sprint Mode works in conjunction with Auto Boost and several additional hidden functions to further enhance performance. Pressing both brake and accelerator pedals simultaneously when not moving activates Launch Control.
This switches High-Performance Battery Control to Race Mode, actively regulating battery temperature to ensure optimal power output at all times. It also sets Virtual Gear Shift function to its most dynamic setting to deliver sportier shift responses, sound, and shifting logic to maximize high-performance driving experience.
Virtual Gear Shift Simulates V6 Engine with DCT
The GV60 Magma introduces a more sophisticated Virtual Gear Shift (VGS) function recreating the feel of shifting gears in a high-performance internal combustion engine vehicle. Using realistic sound, the system simulates the experience of a V6 engine paired with an 8-speed dual-clutch transmission (DCT).
This function is highly adaptive, with shift patterns, feel, and sound fine-tuned for each drive mode—from luxurious and smooth in Comfort to dynamic and thrilling in Sprint. To complete the simulation, an RPM Fuel Cut feature adds realism during manual shifting via paddle shifters.
This feature simulates a common ICE mechanism that disables fuel injection when the engine reaches a specific RPM limit. The VGS function adjusts torque and RPM to simulate shifting through the gears of a V6 engine with an 8-speed DCT.
e-Active Sound Design Plus Offers Dual Soundscapes
Complementing the VGS is e-ASD+, an enhanced virtual sound technology. To deliver a richer auditory experience aligning with high-performance vehicle expectations, two additional exterior speakers have been installed—two external speakers at the front and rear of the GV60 Magma.
Drivers can select from two exclusive soundscapes. The first is a powerful, futuristic EV sound inspired by the audio revealed at Goodwood Festival of Speed. The second is a newly developed sound designed specifically for the VGS function, realistically replicating the powerful acoustics of a high-revving engine redlining at 9,000 RPM.